Director of Communications , Canary Wharf Group
Safina has over 20 years communications experience having worked across Infrastructure, Development, Construction and Transport. She is currently Director of Communications at Canary Wharf Group were she joined from The Euston Partnership, a collaboration between the public and private sectors. Previously, Safina spent 5 years at HS2, as Head of Campaigns, where she spearheaded its approach to integrated communications campaigning. Safina spent 7 years at PR agency Teneo, as Associate Director, working with a diverse portfolio of clients. Prior to being in an agency, Safina held a number of in-house roles including, Head of Community Relations for BAA Heathrow; Head of Marketing and Communications at the Learning and Skills Council; and Communications Manager at West London Inward Investment Agency.