Fire, safety and rebuilding trust

When one of the biggest residential fires since the Grenfell tragedy broke out on a major housing estate in East London, BECG was brought in as the communications agency to lead the crisis response and lead media relations, stakeholder engagement and communications to 1,200+ residents and address concerns raised about the safety of other homes on the Estate as many were clad in the same timber.

BECG successfully shifted the Estate from reactive crisis response to proactive communications and helped set the standard for how future large-scale incidents, such as fire, can be proactively managed in communities affected by crisis.